(Health-NewsWire.Net, February 12, 2019 ) The fairness cream market in India is driven by not only growth in the women's sector but also growth in the male grooming segment. Due to the rise in disposable income and enhanced awareness with the help of larger penetration of media, fairness cream in India is experiencing stronger demand. Due to the increase in organized retailing and trends towards tapping untapped potential of men's segment, Indian fairness cream market is poised for further growth.
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The report begins with an overview of the skin care industry in India giving its market size and growth as well as a clear segmentation on the types of products that constitute this sector. This is followed by an overview of fairness cream market describing the market and includes information regarding market size and growth. Segmentation in the market in terms of types of fairness cream-based products has been provided. A clear indication of percentage break-up in terms of segments based on women's and men's market along with its size and growth has also been highlighted. Additionally, distribution channels adopted by the players are highlighted.
The section on EXIM provides an overview to the imports and exports. It covers the overall imports and exports as well as the segmented share across major countries participating in trade.
Social media insights make up the next section which speaks of the market trends and characteristics from a social media perspective. This primarily deals with source distribution, source distribution by tonality and topics of discussion. Additionally, analysis in the forms of customer experience and sentiment has also been provided.
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Table Of Content
Page 1: Executive summary Market Overview Page 2: Skincare Market - Overview, Market Size & Growth (2010 - 2012e), Market Segmentation (2010) Page 3: Fairness Cream Market - Overview, Market Size & Growth (2010 - 2012e), Segmentation (2010) Page 4: Women's Market - Market Size & Growth (2010 - 2012e), Men's Market - Market Size & Growth (2010 - 2012e) Page 5: Distribution Channels Import Export Page 6: Fairness Cream Market - Imports (value) (2007-08 - 2010-11), Segmentation - Country-wise (value) and (volume) (2010-11) Page 7: Fairness Cream Market - Exports (value) (2007-08 - 2010-11), Segmentation - Country- wise (value) and (volume) (2010-11) Social Media Insights Page 8: Source Distribution, Source Distribution by Tonality Page 9: Topics of Discussion, Topics of Discussion by Tonality Page 10: Analysis of Customer Experience Page 11: Sentiment Analysis, Overall Tonality (percentage) Drivers & Challenges Page 12: Summary Page 13-17: Drivers Page 18-19: Challenges Trends Page 20: Summary Page 21-23: Key Trends Competition Page 24: Competition - Summary Page 25: Competition - Overview, Market Share (2010) Page 26: Social Media - Market Share by Share of Voice (2011 - Jan to Sep) Page 27: Brand-wise Sentiment Analysis, Brand-wise Tonality Page 28-30: Product Matrix Page 31-42: Profile of Major Players - Corporate Information, Financials and Business Highlights Strategic Recommendations Page 43: Strategic Recommendations
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