(Health-NewsWire.Net, January 07, 2015 ) Calgary, AB -- Is it possible to "Supersize" a nutritional supplement in the already saturated Omega-3 Fish Oil sector of the Health and Wellness Market without sacrificing quality, potency and efficacy?
President and founder, Mr. Tom Shumlich of Nutriden Inc. unequivocally thinks so! He explains "consumers today are more knowledgeable than ever before and are turning to innovative products to help promote and even improve our health" and "without out breaking the bank account" he adds, which is a sentiment that resonates with many baby boomers today.
With the medical and scientific research available today regarding nutritional supplements, and in particular Omega-3, the health benefits are no longer a secret.
Numerous case studies, including those by Harvard support the multitude of health benefits, that these essential fatty acids (EPA and DHA) promote for the heart, blood pressure, cholesterol, arthritis and joint, depression, anti aging, skin, mood, energy, weight loss - to name a few.
These same studies indicate that nearly half of all Americans are deficient, which according to Shumlich "is alarming when you consider the chronic illnesses that can potentially arise effecting life style and the quality of life, maybe not immediately but certainly down the road of life. And not to mention the burden of rising health care costs around the world that might of otherwise of been circumvented."
This may explain why Private Labellers are being attracted to this sector in throngs. Recently there has been a plethora of Triple Strength (1400 mg Omega-3) Fish Oils flooding the market.
The discerning consumer has to question if the pendulum has again swung too far and should be asking is stronger better?
"Not necessarily. A triple strength product doesn't automatically make it suitable for everybody. Sure, research shows if you already suffer from chronic conditions it is likely beneficial" Shumlich suggests and goes on to say "but there are many healthy and active individuals who do not and may only require supplementation to their diets if they are not conveniently consuming enough Omega-3 from fish each week."
Research indicates that a daily supplement providing 500 mg of Omega-3, as recommended by the American Heart Association (AHA) is optimal for the otherwise healthy individual. In fact there are also those consumers with a sensitive gastrointestinal tract who end up throwing away the entire bottle when they find they can't tolerate it.
"One should always check with their doctor, but either way there are consumers who don't need triple strength or who simply can't tolerate it and are wasting a lot of money. It is this sector of consumer that seems to be overlooked." Shumlich concludes.
"We are extremely excited to announce the launch of the US made Nutriden 100% Natural State Omega-3 Fish Oil, in a way Mother Nature intended" Mr. Shumlich said in a recent interview. "The uniqueness of the Natural State formula is that each serving size provides 600 mg of EPA and DHA essential fatty acids which easily meets the AHA dietary requirements yet allowing the consumer to scale the dose for the chronic cases where a triple strength is required."
Oh yeah, how was the product super sized? Nutriden supplies a king size bottle with 400 soft gel capsules lasting nearly 7 months and was it mentioned at half the price of most other brands?
About Nutriden Inc.
Nutriden is privately held company that was formed to help people the world over adapt to a healthy lifestyle using Omega 3 fatty acids and nutritional supplements as an integral part of that lifestyle.
Nutriden is committed to providing it's clients and customers a brand of Nutraceuticals (Nutritional Supplements) that is first and foremost safe and of the highest quality, potency and efficacy.
Core corporate values embraced by Nutriden as an integral part of its ethical and social responsibility include a commitment to sustainable practices and the development of philanthropic partnership with the community at large and in harmony with its mission objective.
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